![]() ![]() What are Twitter trending hashtags?Įngaging with trending Twitter hashtags could also help you attract a highly relevant audience that is interested in what you have to say. You can become visible to a wider audience outside your following and boost the discoverability and reach of your content. By using hashtags to join in on subjects like industry discussion or Twitter trends, it will appear when people search that hashtag. Hashtags essentially make your content searchable and grouped into relevant topics. For instance, if I search for #homecooking, I can see plenty of posts of home-cooked meals. So when someone clicks on or searches a specific hashtag, they will be able to find all the profiles and public posts that use that hashtag. ![]() Hashtags help group Tweets and conversations around a similar topic so people can easily find and follow what interests them. For example, if you put the # symbol in front of the words “social media,” it becomes a hashtag #socialmedia. Hashtags are a combination of keywords or phrases preceded by the # symbol, excluding any spaces or punctuations. This guide will explain how and why Twitter hashtags matter for your brand, how to find popular and relevant hashtags and when to use them for marketing. So even if you know what to Tweet, you might not get optimum visibility for your Tweets without the right hashtags. In other words, it could be a missed opportunity to attract a relevant audience on the platform. If you’re not yet using Twitter hashtags to their fullest potential, you could be missing out on a lot of prospective impressions and engagement. ![]()
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